Key takeaways In a downturn, liquidity matters more than profit on paper, so the number to protect is runway: how many months your cash

Key takeaways Burn rate is how much cash a business spends each month; net burn subtracts the revenue you collect, while gross burn counts

Key takeaways Most tools sold as cash flow forecasting software sync to QuickBooks or Xero, not Shopify, so they forecast cash only after it

Key takeaways The cash conversion cycle (CCC) is the number of days your cash is tied up between paying suppliers and collecting from customers.

Profit is a monthly story. Cash is a weekly one. A handful of cash flow KPIs, read every Monday off a rolling forecast, tell

Free cash flow margin is the share of every revenue dollar your store keeps as cash after it covers operating costs and reinvestment. It’s

You can turn a profit on every order and still watch your bank balance slide. The reason is net working capital — the cash

A 13-week cash flow forecast shows the cash moving in and out of your store, week by week, for the next quarter. It’s the